Read the show notes: https://www.jamestaylor.me/conor-brady/
In this episode we learn from Conor Brady. About The Power Of Great Storytelling And Experience Design.
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Conor Brady is a passionate believer in the power of great storytelling and experience design, no matter the channel or medium. In his role as Chief Creative Officer at Critical Mass, he oversees the agency’s work and drives creative excellence on a global scale. Prior to joining Critical Mass, he worked at digital agencies Huge and Organic, holding the title of Chief Creative Officer at each. Throughout his career, he has played a decisive role in shaping the digital experiences of BMW, Apple, Nike, Audi, Samsung, and Pepsi. Originally from Belfast, Conor began his career in publishing, designing the first 100 book covers for Vintage Paperbacks in London. He then moved into the music industry as a creative director at Universal Music/Polygram, designing record covers.
In this episode, we cover:
2:44 – Starting in music album cover design
7:05 – Finding the narrative
9:17 – United Nations Mine Action Service (UNMAS) experience
11:14 – Using creativity to help rid the world of landmines
12:06 – Marcos Grob
16:01 – Visa InSite
18:38 – What does the intranet of the future look like?
20:55 – Using curiosity to solve problems at scale
22:49 – Ray Dalio
23:18 – Brutal transparency
24:00 – Opening the design process up to users
24:27 – Citibank watch app
25:23 – Inviting users into the office
27:01 – Monzo
30:03 – Professor Tanzeem Choudhury
31:28 – The Ford car colour story
Resources mentioned in this episode:
jamestaylor.me/tanzeem-choudhury
criticalmass.com
instagram.com/cbrady
Tools: Sketch
Book: The Do Series – thedobook.co
Album: Bright Lights by Interpol
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The post CL229: The Power Of Great Storytelling And Experience Design - Interview with Conor Brady appeared first at https://www.jamestaylor.me/mark-t-wade/
