How to build an audience
When we talk about building an audience in marketing terms, what do we really mean? If you think about TV programmes and the different types of audiences they attract, from David Attenborough documentaries to soaps like Coronation Street to reality shows like Love Island, we can see that the viewers would all be totally different.
It’s the same in marketing. You need to grow an audience that relates to you and your service or product. These are the people who will support you, who will be there with you on your journey, who will tell their friends about you and who will ultimately help to market your business.
In this podcast, you’ll learn how to engage with the right type of audience, how to develop those all-important, long-lasting relationships, and how having a clear strategy to grow your audience will help you to sell more products or services in the long run.
For more marketing tips and advice, get in touch with me at firstname.lastname@example.org, or visit simply-marketing.net for downloadable resources and marketing workshops and courses.
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