We don’t like to throw the words ‘industry insider’ around too much, but they’re words that could well be applied to photographer and watch specialist Joy Corthésy. Joy, who works across GMT and WorldTempus was a key player in putting together The Millennium Watch Book, which is an overview of the last 20 years of watches (with some surprising insights on just how big a deal patents are in the watch biz).
The conversation quickly goes off the rails as we go behind the scenes at Baselworld and accidentally restart the beef with Kristian Haagen. Then Joy schools Andy and Felix on just what makes a ‘good’ women’s watch. No spoilers, but it turns out that the category as a whole makes no sense, and that gender-neutral watches are the future, as brands like MB&F, Cartier, Chanel and Bulgari are proving. We also get some pro tips off Joy on how to shoot watches well (and gets into a fight with Andy) and what it’s like to live and work in the heartland of the industry — which is pretty much pilates with watch brand CEOs every day.
This episode is made possible by our sponsor, eBay.
Revisionist History by Malcolm Gladwell
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