XA has deep expertise and legacy experience in display having managed all of Zynga’s display advertising and believes the world of display and social advertising will merge into one ecosystem. Marketing Voices interviewed Rob Leathern, CEO and Founder of XA and gets his insights on the world he knows well. For a free trial of XA go to www.optim.al.com <http://www.optim.al.com> and see what they have to offer.
