Episode 144 - Best of 2021: One Simple Email Tweak to Boost Sales

Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your Enquiry-to-Sale Conversion with The Lead Flow You Already Have.

This is week four of the Best of 2021 series, and today we are going back to episode 123 where we talked about one simple email tweak to boost sales. 

Emails are a very powerful way to grow your business. Contextually what we're talking about is to put pen to paper on some kind of recommendation; maybe a proposal for something, or a quote for a particular product or a particular service and send it to a potential client.  

The biggest mistake I see people make is this. They attach the proposal or the quote, they send it through, and at the bottom of the email they write, “If you have any questions, please don't hesitate to contact me.” 

Why is this a huge mistake? Because it is the lamest call to action ever! 

Many businesses, hoping they can get clients on board, usually approach them in a very cautious manner, but that cautiousness gets often mixed up with passiveness, and their emails end up being pretty uninviting and bleak. 

Some people don't have the time to ring and ask questions. Most don't have the time to take your call, but if they see an email that is crystal clear, that tells you what the actual next step in the process is, a good percentage of people will actually start to take it.  

Today, I’m going to tell you what you should write instead to instantly increase your chances of success. This is a really quick and easy change you can do to get the right people on board. 

Although this may be a simple tweak, if you start doing it on a regular basis, it adds up at the end of the year. This easy adjustment could cause a 10, or a 20, or even a 30% shift in the amount of people that will actually buy from you, just by putting a simple and effective call to action in the tail end of your email. 

Listen to this short episode to know how to do it. I’ve been doing it for some years, and I’ve taught many businesses to do it, they’ve seen a shift in their results and so have I, so, you should definitely start using this on the next proposals or quotes you send out. 

To DOUBLE your lead-to-sale CONVERSION with the leads you already have, go to http://JohnBlakeAudio.com for his exclusive, free, no-fluff, audio training and companion PDF guide.
Inside you’ll get word-for-word email follow-up templates, phone scripts, and more that you can put to use today.