Robert Weese starts off the discussion with an examination of what sports organizations can do to improve their B2B sales staff, and ends on a determination of the role of A players amid a sea of B & C players. Its an amazing conversation where the heart of the issue, A players being held back in some cases, has caused massive turnover in sales staffs by their best employees leaving due to C players ruling the roost. Weese goes in-depth into the problematic world where a C player may be the sales manager or supervisor, and ways to ensure that the A players have a reason to stick around. Weese is a sales coach with www.B2Bsalesconnection.com which has been helping executives improve their sales skills online.
