Paul McManus is the founder of More Clients More Fun LLC, MCMF Publishing,
Creator of The Million Dollar Producer LinkedIn Program, and host of The Million Dollar
Producer Show Podcast.
He has worked closely with over 500+ financial advisors, CPAs, life insurance producers,
and business advisors since 2015. He is also the author of Million Dollar Producer: The
Secret Playbook For Financial Professionals To Land High-Value Clients Using LinkedIn.
During the show we discuss:
Why Write a Book to Attract Ideal Clients
The Edge of Writing a Book Over Other Marketing Methods
Content to Include in Your Short Book
The Common Mistakes / Challenges in Writing a Book, and How to Avoid / Overcome Them
The Best Practices in Writing a Book
Factors to Consider Before Writing a Book
What a Short Book is
The Benefits of Writing a Short Book Over a Longer Book When It Comes to Reaching Your Target Clients
How the Writing and Publishing Processes for a Short Book Differ from Traditional-Length Books
Why Make Your Book Into an Audio Version
How Much You Should Sell Your Books for
How Much Time It Typically Takes to See Results in Writing a Book
How to Ensure that Your Book is Discoverable by Your Target Clients
The Steps You that You Should Take After Publishing Your Book to Continue Attracting Target Clients
How to Use Your Book’s Content in Other Marketing Materials and Initiatives
Resources:
https://linktr.ee/paulgmcmanus
https://www.theshortbookformula.com/
