Rich has been coaching high school basketball for 18 years in Crystal Lake High School in Illinois, the last 8 years as head coach. He also is the CEO of BetterBasketball.com - a resource founded by Rick Torbett - for basketball coaches to get training material and videos to help them move from good to great, and the origin of the Read and React Offense. Rich is also the communications director for the National High School Basketball Coaches Association.
