Last week I was excited to bring in someone who was well-versed in the world of content and content strategty. It's safe to say I can say the same thing again this week.This week's episode with Ira Haberman, Director of Marketing at Atomic Reach, features an individual who has crafted his own success. Not only has he actually accomplished his dream job - something so few of us get to do in our lives - but has done it the right way. So, I invite you...Get to know Ira as we discuss the importance of storytelling, the growth of mobile technology and of course, the Grateful Dead! As always, share your thoughts on the latest episode after you listen using #WhyISocial. I also invite you to subscribe so you can get the latest episode as soon as it's available!