AQQOLADE's Bob Dragone talks with brand and identity designer D.J. Trischler. D.J. is a highly innovative graphic designer who takes an in-depth look at a client's work, self and reputation to come with a defining brand design. D.J. talks about his background, influences and design concepts in this interesting discussion on why good design is so important for a company. Are you satisfied with your company's design? if not, find out how you can make it better.