This week's podcast features Chad Mitchell, Senior Director of Digital Communications at Walmart. Chad is an ex-politician who uses his communication and strategic thinking expertise to serve the largest company in the world. With over 11,000 stores located in 28 countries across the globe there are plenty of stories to tell on their blog, which is newly titled Walmart Today. In this episode you'll discover the process Chad and his team went through before launching the new blog.
Visit our show notes page for links to things we discussed:
http://www.socialbusinessengine.com/podcasts/how-walmart-today-was-launched-to-celebrate-the-customer
