In this episode one of the most influential people in social media, Ted Rubin, explains the importance of building personal relationships on-line. Ted tells us about his approach, which he calls ROR - Return on Relationships. Ted re-introduces us to the one-on-one communication skills we’ve forgotten in our rush to new technologies, like social and mobile technologies, and how to manage these relationships productively. This is a very engaging conversation with one of the truly great masters of social media.