Andy Paul brings 30+ years of vast sales experience with 30+ years of extensive study of sales processes and customer decision-making to provide companies with unexpected insights into their sales processes, as well as their customer’s buying process.
He is the author of two best-selling books Amp Up Your Sales and Zero Time Selling which both dive deep into the customer's journey, help sales professionals be mindful about their role and embrace a win win outcome on both sides.
Key takeaways:The one question you need to be able answer before you talk to a customer. The hardest task for a salesperson to complete during a conversation with a customer. How sales has evolved from meeting face-to-face to Screen to Screen.