Do you know what makes a brand truly stand out and create advocates in today's economy? Well it goes beyond just products and services. It's all about how you define "experiences."
On this episode of Gen X Amplified, we are joined by one of the most renowned digital leaders in today's marketplace - futurist, author and speaker Brian Solis. He's here to discuss his personal journey, and his latest book X: The Experience When Business Meets Design.
Brian Solis is recognized as one of the most prominent thought leaders, speakers, and published authors in new technology and digital marketing. He is also a digital analyst, anthropologist, and futurist.
Brian is a best selling author of some of the most groundbreaking books that include What’s the Future of Business (WTF), Engage!, and The End of Business as Usual.
Brian is here on Gen X Amplified to discuss his latest book titled: X: The Experience When Business Meets Design, which explores the importance of experiences, and how to design them for customers, employees and human beings everywhere.
This is definitely a great conversation with an awesome Gen X thought leader - so listen, learn, and be empowered!