17: Lifecycle Marketing
Today’s episode covers what who, what, when, where, how and why of “lifecycle” marketing. If a small business owner can implement this strategy, they will simply see more growth, be able to serve and help more people, as well as seeing an increase in net profit!
Lifecycle marketing is the main theme of the Marketing series of lessons found in the Coaching Mentorship Program. The CMP provides more in-depth lessons that break down all of the components as well as delivering the done-for-you tools that are ready to roll.
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FREE RESOURCES:
eBook: The Top-5 Tools for Triathlon Success (http://esofire.com/top5) Triathlon Study Hall: weekly coaching call for athletes (http://endurancesportsuniversity.com/triathlon-study-hall) Coaches Mastermind Group: weekly coaching call for coaches and small business owners (http://endurancesportsuniversity.com/coaches-mastermind-group)
SHOW SPONSORS:
Infusionsoft: Infusionsoft is the only all-in-one sales and marketing automation software for small businesses that combines CRM (customer relationship management), email marketing and e-commerce.
As part of the Endurance Sports on FIRE! community, we are really happy to have partnered up with Infusionsoft to assist you in achieving your small business goals. We are really pleased to offer you an opportunity to use Infusionsoft, as well as earn some really sweet extras from Endurance Sports on FIRE! that value over $1000!
If you contact us and setup your free Infusionsoft demo through Endurance Sports on FIRE!, and then sign up for their service, we will include the following:
Infusionsoft Road Map for Endurance Sports Coaches ($500 value) Two (2) free 50 minute business coaching calls with me ($200 value) One (1) free month of the Silver level of the Endurance Sports University “Coaching Mentorship Program” ($300 value)
Head over to esofire.com/Infusionsoft, you can find all of the details and the $1000 in special bonuses we are offering if you sign up for Infusionsoft!
Grasshopper: Grasshopper was created for modern entrepreneurs. They provide a virtual phone system with no expensive system or software to buy, it’s all in the cloud. It’s simple, here’s how it works: get a toll free or local number, record a main greeting, then add extensions for departments and employees. It’ doesn’t matter where you or your employees are located, the calls can be forwarded to cell phones or Skype lines. The best part, Grasshopper will transcribe your voicemails to text and email the text and any faxes directly to you.
Grasshopper, the entrepreneurs phone system. Check them out and learn more at esofire.com/grasshopper! Click here: http://esofire.com/grasshopper/
ESU Coaching Mentorship Program: if you’re an endurance sports coach who is struggling to run a business, the ESU Coaching Mentorship Program provides you with expert guidance as well as business skills development and the tools that are required to rise above your competition. Click here: http://endurancesportsuniversity.com/cmp/
Coaches Mastermind Group: come join us for a FREE weekly call for coaches and small business owners! It’s starts off with a 15-20 minute presentation on the tactics, techniques and procedures to get your business moving forward in a faster and more efficient manner! The remainder of the hour is an open Q&A session. Register for the next call at: http://endurancesportsuniversity.com/coaches-mastermind-call/ or text “MASTERMIND” to 44222!