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Customer Confidential: Untold Stories of Earned Growth
Ep. 54: Power to the customer at E.ON
Released: Oct 1, 2015
E.ON's Olivier Mourrieras, Rene Matthies and Guntram Wurzberg discuss how market shifts prompted the energy provider to change its approach to service (3:45), its use of internal NPS (17:00) and loyalty economics (34:20).
Ep. 54: Power to the customer at E.ON: After deregulation created new competition in Europe's energy markets, E.ON made a radical culture shift to keep its customers. Three executives from the company explain how.
