“Creating a Publisher’s Post”
In this episode, Kim continues on the list of the TOM (Trust, Opt-In, Monetize) campaigns. Next up is the Publisher’s Post. campaign.
Key Takeaways!
This is when you make yourself the publisher of high value content for your audience. You can spend a lot of time trying to get into major publications, but on Facebook you are the publisher Always offer valuable content that resonates with your audience Build a 7 day schedule of posts, where you are going to reach directly to your target marketing and you are going to build trust with them. Occasionally you can take some of those promotional posts and turn them into an ad for the week. By promoting the post through your ads manager.Example of a 7 day Schedule!
Day 1 - A quote. Branded with a logo Day 2 - A Q&A Day 3 - A client spotlight Da y 4 - A service spotlight Day 5 - A staff spotlight Day 6 - A product of the month - Include a link to the landing page, and promoting in the Ads. Manager Day 7 - A fact!Resources Mentioned in this Episode
Do Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast
No B.S. Guide to Direct Response Social Media Marketing - FREE CHAPTER DOWNLOAD
http://nobssocialmediabook.com/chapter-download
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