Today we’re talking to Ryan Wallman Head of Copy at Wellmark a Melbourne creative agency that specialising in niche industries and in particular healthcare and pharmaceutical communications.
Ryan has an alter ego Dr Draper on Twitter and is a well known name in copywriting circles.
Tune in to learn:
What a Head of Copy job entails How Ryan started out as a copywriter? Advice for copywriters considering specialisation? Whether you need qualifications to become a medical copywriter? Tips for breaking into agency land? Ryan's biggest challenges in his copywriter career Ryan's creative process Tips for newbie copywriters Share the pod love!If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!
Thanks to Andrea Rowe from Your Coastal Connection for her fab review, read out on the show.
Find out more at: Linkedin Wellmark blog Wellmark Twitter Links mentioned in this article: 'A beautiful constraint’ book Ad Teachings (Suzanne Pope) Andy Maslen’s copywriting books Dave Trott’s books Drayton Bird’s books Mark Duffy’s article on unexpected visuals Nick Asbury’s site Ogilvy on Advertising Product copy agency Rory Sutherland’s article