Natalie Cofield (@ncofield) has carved a niche for herself as an entrepreneur, advocate, and speaker on all things business and diversity. Her work has spanned continents, communities and corporations and can currently be found impacting lives and bottom-lines at organizations in cities including Austin, New York, DC, LA, Sao Paulo, Johannesburg, Nairobi and beyond. A converted management consultant, economic fellow, and economic development director she is the Immediate Past President of the Greater Austin Black Chamber of Commerce, Founding President of the Austin Black Technology Council and Founder of Walker’s Legacy a national women in business collective. Natalie recently co-founded urban-co lab-- urban innovation focused co-working space and startup incubator designed for community change-makers and innovators looking to create solutions for urban problems throughout the nation. A graduate of Howard and the Baruch School of Public Affairs in New York, her work has been featured in Forbes, BusinessInsider, Black Enterprise, Essence and Ebony among others. In this episode we discussed: How to persevere in your business, job and life even when all you want to do is quit. How Natalie has achieved EPIC success by putting others first. How Natalie maintains balance even while running two profitable companies. Resources: Walker's Legacy (Twitter) Urban Co-Lab Google for Business Docusign On Her Own Ground: The Life and Times of Madam C.J. Walker by A'leia Bundles The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
