How do you measure the real ROI of social
media? How do you manage a crisis when things aren’t working in
your favor? The world of social media is vastly different than what
it used to be 3 years ago and it’s forever evolving.
Corinna Essa joins us today to share her
insights. Since founding and running her Australian based social
media management firm, Corinna has done extensive research and
development into what’s working now. After realizing television
production wasn’t where she’d find stability, Corinna reluctantly
took her brother's advice and hasn’t looked back since.
Tune-in to this week’s episode to learn the
biggest trends in social and which platform could be the catalyst
you need to build industry authority and social proof.
Trump University 101 by Donald Trump
Favorite Business Book:
Changing The Channel by Michael Masterson
Mantra: “If she can do it, so can I.”
Connect with today’s guest: