Brad and Scully discuss the trend of social networking moving away from mass connection to the local market. In addition, they examine the top 10 recommendations for website form usability; and how virtual reality will change business as we know it. This episode’s commonly asked professional services question looks at 3 ways to incorporate scarcity into your marketing. This week’s professional services example: how to use NAB’s Federal Budget Hub in your firm. The rants and raves segment looks at a well written article about the death of persuasion in advertising.
This week’s links:
From clicks to cliques: why social networking is moving inwards
Website forms usability: Top 10 recommendations
Virtual reality will change business as we know it
How to incorporate scarcity into your marketing
NAB Federal Budget Hub: Bringing you the business end of the budget
The premature death of persuasion