Would you like to know what I’d build into my business model if I had to start all over?
That’s what a listener asked me in an email this past week.
It’s not very complicated. In fact, it’s really very simple. But you’ve got to take action and get it done if you want to be ready for the kind of growth you desire. On this episode I tell you the 3 things I’d build into my business model if I were starting all over. I also help you brainstorm the possibilities in each of those areas so you can get a clear picture of what I’m talking about.
There are 3 steps you need to take to put your business in a place where it can experience its greatest growth.
The first has to do with understanding yourself and your business. You’ve got to attain an absolute level of clarity about who you are and what you are providing. I call this “finding your magic.” It’s that special thing you do that clients or customers can’t get anyplace else.
The second step is a mindset shift. You’ve got to come to an acceptance of the fact that the marketing landscape has changed. Gone are the days of one well placed ad exploding your business. Instead, you’ve got to take a new approach to marketing, which I unpack for you on this episode.
Finally, you need to adjust your thinking about only focusing on profit and personal success and start thinking about the transformational experiences you can provide your customers or clients. When you learn what it is you do and how you do it in a unique and life changing way, you’ve got something people will beat down your door to get.
That’s it, 3 simple steps. But you’ve got to take action in order to see the growth that you want. Listen to this episode to find out how you can get my free resource package to help you get started.
Here’s a glimpse of what you’ll learn in this show:
Dan’s welcome to you and the introduction to today’s show; [0:33] First, define your magic. Ask the question, “What do I do in my business better than anyone else?” [2:40] What are the 3 things you deliver that clients can’t get anywhere else? [3:22] Second, understand that traditional marketing is dead and what to do instead; [8:12] Consider creating a content model; [10:31] Third, focus on transformational experiences for your ideal client; [14:57] Take action: get your special resource package today; [19:14]
Resources mentioned on this episode:
Call 602-246-3389 or Go to www.GrowthToFreedom.com/Mastery
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Genius Network is the place high level entrepreneurs go for collaboration, contribution, and connections not available anywhere else. Members get strategies for exponential growth and opportunities for deal making, strategic partnerships, joint ventures, and more. Membership is by application only. Click here to learn more. I was one of the original members when Joe started it in 2007 and today I get to help grow the company in my current role. You can also learn more about the Genius Network Annual Event here – which is the one time per year the group is opened to non-members.
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People mentioned on this episode:
Joe Polish
Dan Sullivan
Dan Kennedy
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ABOUT DAN KUSCHELL:
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Dan Kuschell is a success driven business growth strategist, a media contributor, and thought leader. He helps entrepreneurs, leaders, and business owners grow and scale their companies 10x by driving the flow of elegant ideas, execution, and team-culture for greater clarity, confidence, and direction. Dan has been recognized worldwide for creating results with his resources, books, and strategies.
Meet Dan at http://www.DanKuschell.com
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