“How To Test Which Of Your Placements Are Preforming The Best”
In this episode, Kim talks about ad placement through Facebook.
Key Takeaways!
Sometimes Facebook determines, on their own, where to place your ad. Often then will choose mobile. Usually it’s not an even reach. Breakdown – Placement – it will show you where they are placing your ad. Kim tried this with the last ad, and Facebook showed her the stats... 625 people on desktop 924 on mobile newsfeed 637 desktop – right column If Kim had more time - than desktop would have gotten a bigger budget. How do you have this set-up differently? If you don’t have a lot of time... Separate ad sets If you have time use... Separate campaign If you are looking for a really good optimization then set up your placement for multiple campaigns. Checkout: fbsaleslaunch.comResources Mentioned in this Episode
How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com
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