Our guest, Lesley Pyle, the founder and president of Hire My Mom and Home-Based Working Moms (HBWM), has been featured in Seattle Times, Fox Business, Redbook magazine, Parenting magazine, First for Women magazine, ABC News, AOL.com, iVillage Live TV program, WomenEntrepreneur.com, Yahoo Finance, Clarion Ledger, Real Ways to Earn, and in other television shows and print media.
Pyle graduated Summa Cum Laude with a bachelor's degree in Journalism / Public Relations from Texas State University. She received a master's degree in Public Relations from the University of Sterling in Scotland while on a full academic scholarship from Rotary International as an Ambassador of Goodwill.
After the birth of her first child in 1995, Lesley founded HBWM to help parents share ideas, network, and support one another in parenting and entrepreneurship. She quit her full-time job and focused on her home business in public relations and marketing. These are the highlights of the podcast:
How Lesley pioneered a home-based business to be able to care for her newborn child She set up work-at-home movement with a girls’ club, professional women, and entrepreneur moms It was really hard to make ends meet at the start of her home-based work What Home-Based Working Moms is What Hire My Mom is She wrote news releases and some 90% of her site audience are looking for home-based work while caring for family The most popular virtual job May jobs can be done from home - virtual administrator post, social media management, writing, blogging, and web development She gets many referrals from satisfied clients Employers can post jobs for free The options for members - free membership and upgraded premium membership Problems and issues in this kind of business How Lesley overcomes these problems The tools of her trade Keeping up with competition Her current goals Quotable quote: If you’re not moving ahead, then you’re moving backward
RESOURCES:
Websites: Hire My Mom ; HBWM.com
For more stories of women entrepreneurs, please go to our resource center: running-with-heels.com
