Often as a freelancer it’s tempting to just work with whatever clients come our way, instead of figuring out who is really an ideal client and what you have to do to get in front of them. But being intentional about finding and winning the right clients can make a massive difference in the kind of freelancing business or agency that you end up building.
Brent Weaver, of Ugurus, shares how he built and ran a web agency for 13 years until selling it. Now he helps other agency owners to build their business with Ugurus. Brent shares his experiences of identifying who high value client are, how to intentionally connect with those client, and the intentionally length process that he goes through when he believes that a client is a great fit.
