November 2010. Mark Zuckerberg is about to launch Facebook messenger. He's so confident it's going to kill email he calls it the Gmail Killer. Zuckerberg predicts that in a few years people will abandon email and communicate exclusively on social media. Of course, the social media marketing gurus are quick to pick up on this press-bait. They claim email marketing is dying. That money's moving over to Facebook. Is it now? How does Facebook messenger stack up against email? Is it truly THAT one-sided? Stream the all new List Building Lifestyle to find out.
