In this business, we have to become a person for others. As I’ve said in the previous episodes, it’s about helping clients with one of the single largest financial and emotional transactions that they’ll ever make in their lifetime.
Because helping people through a real estate transaction is such an important endeavor, you must find a mentor; someone who has put the right information in the right order.
However, I also want you to remember that there’s a caveat: mentors are no better than you are.
You must take their advice while also listening to your own intuition and allow for your subconscious mind to lead you.
As your first real estate agent business mentor, you should consider Michael Gerber, whose work had a tremendous impact on me. In retrospect, I wish I had paid closer attention to his challenges to small business owners earlier in my career.
The most important question he suggests small business owner ask themselves is: “How does the business really work?” In our context, “How does the real estate agency business actually work in total?”
The key is to learn that there is much more to it than just helping people buy or sell property!
For full show notes go to http://therealtyclassroom.com/podcast/ep10/
