People Profits & Purpose Podcast - Aaron Crossin - Episode 11 - Insights from the NPI Marketing Boss!

Aaron Crossin is the Senior Consultant and Marketing Bad Boy at Nick Psaila International.

and oversees the internal & external marketing strategy and deployment at NPI.

After leaving school, Aaron started his career in hospitality with his father – building and running one of Sydney’s leading catering and event designing companies.  His interest and passion for marketing led him to the NPI team where he has evolved into the companies’ leading marketing specialist.

In this episode, Aaron speaks about what it takes to market effectively in today's environment, understanding metrics and shares his cool tech tips to help you with your digital marketing.