Robert Finlay is founder and Chief Executive Officer of Lyra Intel, a CRE business intelligence solution designed to unlock property revenue potential. Lyra integrates with property management systems to provide actionable data within its state-of-the-art business intelligence platform. Rob is a serial entrepreneur who has concentrated on developing technology to optimize various facets of commercial real estate. Over the past 25 years, he has launched several tech startups. In 2000, Rob founded Commercial Defeasance (DefeaseWithEaseTM) disrupting the industry with a one stop solution for a complex commercial real estate process. DefeaseWithEase is responsible for thousands of expedited defeasance transactions across North America. Seven years later, Rob parlayed this success into another CRE disruptor with the launch of TCAM Asset Management, an independent investment management company focused on the affordable housing market. In 2015, Rob launched Investor Management Services (IMS), the fastest growing SaaS platform within the CRE space. Rob leads The Finlay Family Foundation, dedicated to promoting educational initiatives and assisting children and families in need. He is an active investor in several joint ventures and limited partnerships in the commercial real estate space.
Why are you starting this business? Are you really willing to sacrifice everything?... I see it on a daily basis where the owner is not true themselves, they misunderstand what being an entrepreneur really is. They only the benefit of jeeze you can take time off whenever you want, or you can do this whenever you want, or you can give yourself a pay raise whenever you want. The number one thing to thine own self be true. Really understand the undertaking that you are doing. If you feel comfortable, do it. Do it know, don’t wait because you will find every excuse not to do it…[Listen for More]
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