My guest today, Chris Pittenturf, is a Senior Vice President of Information Technology and Analytics at the Detroit Pistons organization.
With nearly 20 years of IT experience, the last 12 leading data initiatives at Palace Sports & Entertainment, Chris Pittenturf has accumulated extensive knowledge in applying cutting edge technology to business objectives. In early 2012 he was tapped by new ownership to lead a newly formed department, Data & Analytics, which centralizes PS&E's CRM, Market Research and Business Intelligence efforts.
Since that time Palace Sports & Entertainment has become an industry leader in applying a sophisticated CRM platform to sales and service operations, using market research to drive marketing decisions and assist with partnership sales, and leveraging analytics to make informed business decisions with an emphasis on real time information and mobility. What You Will Learn from this Interview:
Major Take-Aways From This Episode:
Chris Pittenturf is Vice President of Data & Analytics for Palace Sports & Entertainment, the parent company of the Detroit Pistons, the Palace of Auburn Hills, DTE Energy Music Theatre, Meadowbrook Music Festival, and Freedom Hill Amphitheatre.
Chris and his team in the Data & Analytics department are responsible for Business Intelligence, CRM, and Market Research. The Business Intelligence sub-department has developed many innovative dashboards and mobile applications focused on real-time reporting using Microstrategy for data visualizations that leverage an enterprise customer data warehouse.
Ways to connect with Chris Pittenturf:
Resources and Links:
This episode is sponsored by the CIO Innovation Insider Council, dedicated to Business Digital Leaders who want to be a part of 20% of the planet and help their businesses win with innovation and transformation.
Credits: * Outro music provided by Ben’s Sound
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About Bill Murphy Bill Murphy is a world renowned IT Security Expert dedicated to your success as an IT business leader. Follow Bill on LinkedIn and Twitter.