Matthew Luhn is a writer, story branding consultant, and keynote speaker with over 25 years’ experience at Pixar Animation Studios, with story credits including the Toy Story and Monsters, Inc. franchises, Finding Nemo, UP, Cars, and Ratatouille. Alongside his work in Hollywood, Luhn trains CEOs, marketing teams, directors, and professionals on how to craft stories for Fortune 500 companies, Academy Award-winning movies, and corporate brands grossing billions of dollars worldwide, advice he’s packed into his new book, The Best Story Wins: How to Leverage Hollywood Storytelling in Business and Beyond.
“don’t be clever but be honest, the vulnerable. This applies for you if you are a writer being that… Write what you know, write things that you are passionate about… and the same thing goes with any kind of business, for any entrepreneur, don’t be clever but create things, work on things, build things that you are sincerely passionate about. It’s going to be more honest and truthful. But it does mean that there is an element of vulnerability in there, it means really thinking about what you are passionate about in life, pursuing it even if you do not know you will be able to make a living from it yet. But I really think that the best creators, the best innovators that have lived are ones that have taken chances, that have pursued their passion and it’s worked for them”…[Listen for More]
To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-6T7
