Today’s episode is a very special edition because it relates to my personal life and the lessons learned from it. Stephen Anderson and I take a deep dive into my most recent personal challenge – the Bryce Canyon 100-mile ultramarathon – and how the experience relates to startup life and selling.
Over the past five months, I’ve been training and preparing myself for the race. As a runner, a sales coach and an entrepreneur, I constantly see parallels and lessons that I feel are important to share with my team, clients and startup CEOs and Founders.
The race took place in Bryce Canyon in Southern Utah, and took over 30 hours to complete with more than a few obstacles and challenges along the way – elevation, weather and a challenging course.
It was a nervous and exciting feeling at the start, knowing that I’d put in the time and effort to get myself there.
It is the same when you’re starting a company – you’re excited to get started, ready to build and grow your business, but nervous for all of the challenges ahead.
As a startup, there are so many obstacles on your journey and so you have to figure out ways to work through them without affecting or damaging yourself and the business to get to where you want to go.
This is the journey we chose. Excitement gets you started, but recognizing the reality of the journey requires emotional maturity and perseverance. It’s hard, and we know it’s going to be hard – it’s the only way to discover what we’re really capable of doing, who we really are, and what impact we can make to the people around us.
I also wrote a series of articles about the experience. Here are the links if you’d like to check them out:
1. Starting the Journey: From Excitement to Reality – Startup Lesson #1 from the Bryce Canyon 100:
2. Knowing What’s Ahead Makes It Even Tougher – Startup Lesson #2 from the Bryce Canyon 100:
3. The Reality of the Distance: The Long F&cking Road Ahead – Startup Lesson #3 from the Bryce Canyon 100L
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