Beware the health halo.
The health halo is a term or in this case, group of words, that are often associated with a particular outcome.
For example, when you hear the term organic what comes to mind? Most likely, your brain jumps to fresh, healthy, crispy, colourful, etc.
Now, what if we mentioned that both cocaine and heroin can be by definition organic?
Health halo terms also include "natural, drugless, vegan, vegetarian, paleo, keto" and the topic of today's episode "plant-based."
Recently, and it's unknown if this is correlated or coincidental, but a change in Canada's food guide toward a more 'plant-based' diet (their words not ours) has seen many fast food chains jump on board and begin offering 'meatless, beyond meat, and plant-based' options to their customers.
Of course, since we love business and free enterprise, it's lovely to see companies meet (meat would have been a pun) the needs of their customers. The issue, in this case, is that these products are promoted as (or at least assumed to be) healthy. We would argue that this might not be the case.
The purpose of this podcast is to discuss halo health terms and why understanding your body's requirements is the key to knowing what you should be eating.
Here's what we cover