My guest today is the President of Pepsi Global Foods, Simon Lowden. Simon has been the driving force over the last 10 years at turning Pepsi into a forward-thinking and self-iterating company. He is incredibly thoughtful when it comes to marketing and Responsive organizations, and in today’s conversation, we dive deep into some of the philosophies that he has implemented over the span of his career. He offers tactical advice on how to work well with teams and build a future focused organization. I hope you enjoy!
Podcast Notes
3:00 How Simon found Responsive
5:00 Building a team
7:45 Why Pepsico brought Simon on
10:45 How Simon stays current in marketing
12:45 Balancing the internal politics of the organization with staying fresh with consumer attention
15:45 Marketing platforms on the rise
18:15 Plastics Project
21:15 Three local rules of the Plastics Project
25:30 Simon mentions: If by Rudyard Kipling
26:00 Simon’s thoughts to the Responsive community
28:00 Steps towards being plastic-free
31:30 Begin with trust
