In my opinion, it is your sales ability and your organisation’s sales system that separates the 5 percent who are successful from the 95 percent who are not.
So today we return to this common theme of sales because I think it is so important to all of our success in everything we do – a subject that we started discussing back in Episode 62 with Petar Lackovic and continue today with pre-eminent sales system guru, Michael Dunne - the co-founder of EPIC Sales Group.
Michael and the EPIC team build dream sales teams that free up business owners and entrepreneurs to scale and impact social change.
For 20 years he ran sales teams in his own businesses, becoming the number one franchisee in Australia and New Zealand, before founding EPIC in 2016 - since then he’s built out over 30 sales systems and teams with incredible results.
He’s personally seen how the mix of a structured sales environment and a great team can catapult a business to success and he knows the sales engine is the most mission-critical asset to a business.
He believes that you need to be liberated from struggle so you can do something meaningful in the world.
Enjoy this insightful chat that will change your thinking and approach when it comes to sales.
Michael’s book recommendation:
12 Rules For Life by Jordan Peterson
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