026 - Referral Marketing with Michael Griffiths

Visit http://JohnBlakeAudio.com to Learn How to DOUBLE Your Enquiry-to-Sale Conversion with The Lead Flow You Already Have.

In this episode, John interviews Michael Griffiths about his winning referral marketing. Michael is the #1 Authority in building Referral Marketing Systems for service providers. He guarantees 10-15 warm, qualified leads per week, within the next 30 days.   Michael's biggest deal using referrals happens to be when he took his business from serving two clients to 4,500 clients and overnight building a global agency.

Michael shares the sequence of a successful referral in 4 steps:

"The sequence works with firstly, curiosity. You've got to get on their radar. They've got to be firstly curious about what did she do.   Then, the second part is around the environment. So for us it's about showing it's a fun environment to be around us. So they've got to enjoy the environment.   The third part is trust. You must create a level of trust because, people only buy from people that they know, like, and trust.   Fourthly, desire; we've got to create the desire for them to actually need what it is that you have..."   Listen to podcast episode 26 for the complete program.

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And to DOUBLE your lead-to-sale CONVERSION with the leads you already have, go to http://JohnBlakeAudio.com for his exclusive, free, no-fluff, audio training and companion PDF guide.

Inside you’ll get word-for-word email followup templates, phone scripts, and more that you can put to use today.