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The Dentalpreneur Podcast w/ Dr. Mark Costes
684: Those That Matter
Released: Sep 16, 2019
Marketing campaigns around the $199 crown or $49 prophy focus on the 80%. If you want to maximize your time and effort in the practice, market to the 20% of your patients that generate 80% of your revenue....Continue Reading...
684: Those That Matter: Do all of your patients carry the same lifetime value?