Let's talk about the business of wellness...
Tania Boler is the Co-Founder of the largest ever funded ($42 million!) fem-tech business, Elvie.
With two successful products; Elvie Trainer (a pelvic floor trainer with real-time biofeedback), and Elvie Pump (the world's first silent breast pump), the brand has reinvented out of date products and in doing so, changed the way women live their life after child-birth.
Built with the intention to break down taboo's around women's healthcare, campaigns such as #LetFannyFly and #FreeTheFeed, have opened up conversations around bladder incontinence, and breastfeeding and pumping in public.
In this episode, we talk about the 'spectrum of wellness'; negative, preventive and improvement, how women have been short-changed when it comes to tech, and how Angel investors opened up the doors for Elvie.
What's next for Elvie? A whole lot more R&D, offices in Asia and North America, and 6 new products!
Thank you to our sponsors:
The go-to legal firm supporting the wellness industry Bird & Bird.
Software booking experts, MINDBODY.
Creative agency for all your wellness business needs, Skipper & Skipper.
To find out how Welltodo can support your business and career objectives, head to welltodoglobal.com today.