Positioning is quite possibly, one of the closest things marketers have to a silver bullet. Josh (in spite of his nasty cold) chats with Lindsay Diven about how to better position your firm, before that RFP ever hits the street. Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought. Subscribe on iTunes Visit PSM.show for more
