"There are no bad ideas in a brainstorm, but that one was dangerously close" - Josh's first boss What are the rules and best practices for doing better brainstorming? Josh and David unpack some of the best tips and freshest recommendations from IDEO. Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought. Subscribe on iTunes Visit PSM.show for more