We all know how to speak like humans, but why is it so difficult to write copy that sounds natural. If you'd like to communicate more clearly, tune in as Josh interviews Nick Usborne about copywriting. Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought. Subscribe on iTunes Visit PSM.show for more