Does your firm want to implement a sector strategy? Or are you a generalist BD looking to move into a sector specialist role?
Our guest on this episode of A Legal High is Darren Milo. Darren worked for over 20 years in strategic business development with global law firm Herbert Smith Freehills, both in Australia and the UK. He now runs a consulting practice working with law and other professional services firms to develop sector led strategies that bring clarity and collaboration to winning work.
In this episode, Darren shares his experience on:
How a sector-led strategy brings clarity and collaboration to winning work Why firms that encourage their BDMs to go out and build their 'little black book' win more business Why partners must act as the 'guiding coalition' for a sector strategy to be successful How to transition from a BD generalist to sector specialist