Episode 4 can be summed up in 3 words "It all depends". Because when it comes to determining how long your campaign or video itself should last, that's the first answer.
Natalie McFarland is no stranger to the western and agriculture industries and knows a thing or two about producing engaging videos as well. Find out why your brand needs a short version of every video and how to determine if your production should last 30-seconds or 3-minutes. There's a LOT to consider in this decision and it's important to not go at it alone.
Visit www.backroad-productions.com/04mcfarland to watch the interview video
