David C Baker - The Business of Expertise, 2Bobs Podcast -
David C Baker author of The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
David chats with Jon Leon Guerrero and Pete A Turner examining various elements of expertise. Things like "Vertical" (specific to a maker) vs "Horizontal" (more broadly applied expertise).
He also discusses the benefits of establishing specific expertise...but also, quickly pivoting off of that brand when the market sends a signal.
David also has a fantastic podcast with his buddy Blair Enns called the "Two Bobs Podcast." You'll want to check it out!
Haiku
Googleized Knowledge
We expect to find answers
Do experts have more
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Executive Producer/Host/Intro: Pete A. Turner https://youtu.be/mYoUxRJzXcA
Producer: Damjan Gjorgjiev
The Break It Down Show is your favorite best, new podcast, featuring 5 episodes a week with great interviews highlighting world-class guests from a wide array of topics. Get in contact with Pete at www.peteaturner.com www.breakitdownshow.com Interview, new podcast episode, experts, expertise.