Cause Marketing is marketing done by a for-profit that seeks to both increase profits and to better society in accordance with corporate social responsibility, such as by including activist messages in advertising.
LinkedIn in a relationship platform.
LinkedIn should ONLY take you 15 mins a day to leverage the platform
Ideas on how to leverage LI or improve your profile:
Framework.. My summary is “
Answer these questions in your summary and it does not matter what else they look at in your profile because you’ve answered the “What’s in it for you” question.
Invest the time to find a banner pic that tells a bit about your business. Make it relatable to your audience.
Make sure you have a headshot/profile picture.
If you are a business owner, you should have a business page.
It is not best practice to have your logo as your profile pic.
Include Conversations starters:
Why you love your work
Understand how you can be of help to someone as to how you can be of help to them
Profile/Headline should be reflective of how you help your audience and include a profile pic.
Sit down and write down what you do, what your audience gets from you, write in the 8 steps you take to complete that. For the next week writing 3 sentences about 3 of those things using open ended questions and post to LinkedIn.
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