Whether you are building machines to a spec or some other product or you are a systems integrator or supplier--experience shows that those who think laterally and find a value add are more likely to get more business from good customers. I even share a story about a software developer who started playing with 3D printing and then organized a manufacturing line to produce face masks for Polish hospital workers in response to SARS CoV 2. Check out The Podcast https://thepodcast.fm/episodes/206 .
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