In this episode, I interview top mattress retailer Jeff Giagnocavo of Gardner's Mattress and More (www.gardnersmattressandmore.com) about his experiences as an entrepreneur and how he creates value so he doesn't compete on price against other competitors including online retailers and big box stores. He also shares lessons about how to attract the right kinds of customers, and what you must do to implement more in your business. This insightful interview will inspire you about how you can give back to your community and the value of main street retail businesses in the community.
