Let's be real here...marketing is very expensive. Either you're going to have to invest a great deal of resources in time...or in money.
In most cases, you're going to have to spend hefty amounts of each.
So, nothing is worse than launching an advertising or marketing campaign, only to see it almost entirely shoot blanks.
This wouldn't be a problem if "missing the mark" was something that rarely occurs with entrepreneurs. But in truth, it happens more often than not when it comes to launching marketing campaigns.
This is why understanding what your prospects and clients are looking for is so essential to being successful with your sales.
Join Michael as he reveals a surprising insight to hitting the mark with your marketing.