385: 3 Steps to Build a Business Concept You're Passionate About

Where passion and profit intersect… THAT is where you want to build your business. Most entrepreneurs get into doing their own thing for a few main reasons: to pursue independence, impact, or their passions. Often, it’s some combination of all 3 but along the way, it can be easy to lose sight of that initial intention.

That, my friend, is what we want to avoid. This episode is all about digging into those personal WHYs — the core values that motivate you and what you’re deeply interested in pursuing — and how to spin those things into a business model that grows with you, that doesn’t hold you down or stifle you. These are the 3 steps you need to take in order to build a business that sustains and supports your heart, desires, goals, passions and life trajectory. 

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