When the Marketplace team floated the idea of a podcast for kids about money about a year ago, I loved it. I listened to the pilot episodes with my kids and it sparked some great family conversations so I jumped at the opportunity to provide seed funding for this project. Now five weeks into launch, Million Bazillion, has rocketed to the top of the charts for Family and Kids podcasts on iTunes.
Thanks to Sitara Nieves, Executive Director of On-Demand at Marketplace and Jed Kim, host of Million Bazillion for stopping by and giving us a behind the scenes look at what goes into creating such a popular podcast. They will share their creative process, the research that informed the development of this podcast and the feedback that they have received from listeners. Enjoy!
